Always – The Red Alert

Client: Always
Date: June 2017

When planning a holiday, many women almost always forget to consider their uterus’ agenda. And that’s how hundreds of women’s vacations are disrupted every year—by the overlooked arrival of Aunt Flo.

That’s why Always joined forces with Sky Scanner, a popular online travel booking platform, with a simple, yet, brilliant solution to rescue every woman’s holiday: Introducing the “Red Alert” Widget.


Copywriter: Jenya Gapon